Corporate strategy is the term used to describe the long term vision an organization sets as its goal to continue to increase the value of the company and provide value to both its customers and shareholders its a continuous process one that must be revised at intervals to stay relevant in changing marketplaces and with changing financial landscapes it captures the direction the company wants to take and the concept of what the company should be in the future to be successful and . Ravindra jugathesan naidoo is the author of murder by degrees 500 avg rating 1 rating 0 reviews corporate management strategy keeping it very sim. Corporate strategy is different than business strategy as it focuses on how to manage resources risk and return across a firm as opposed to looking at competitive advantages leaders responsible for strategic decision making have to consider many factors including allocation of resources organizational design portfolio management and strategic tradeoffs. A corporate strategy entails a clearly defined long term vision that organizations set seeking to create corporate value and motivate the workforce to implement the proper actions to achieve customer satisfaction in addition corporate strategy is a continuous process that requires a constant effort to engage investors in trusting the company with their money thereby increasing the company
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